Have you ever been to an outdoor event that was lacking in signage? You know the type–barely any directional signs, no clear labeling of areas or activities, and events sprawling everywhere without a cohesive plan. It can be quite disorienting, not to mention stressful for organizers! As it turns out, there are some simple but effective ways to make sure your outdoor event has the appropriate signage solutions.
- Do your research – know your audience and what they’ll be looking for
- Use a clear and concise message – keep it short and sweet
- Use bright colors and eye-catching graphics to stand out
- Make sure your signage is readable from a distance
Do your research – know your audience and what they’ll be looking for
If you’re ever in front of an audience, make sure to do your research beforehand! Knowing your audience and what they’ll be looking for is the key to success. No matter if you’re a public speaker, comedian, or professor – digging into who will be listening is essential to get the most out of any collaboration.
Use a clear and concise message – keep it short and sweet
When it comes to creating signage, remember: Keep it short and sweet! You want people who pass by your sign to take in the message quickly so that they’re more likely to remember it. Concise messages are the way forward; make sure you use clear, easy-to-read language so that there’s no confusion around the purpose of your message. Just make sure your text is snappy and engaging for the best results.
Use bright colors and eye-catching graphics to stand out
When it comes to creating signage, ‘go big or go home’ should be your motto. Whether you’re advertising a store sale or announcing a special event, go for bright colors and eye-catching graphics that will make your sign stand out from the crowd. Remember – if people can’t find your sign, it is just scenery! So don’t be afraid to make those colors pop and get the most of all that attention-grabbing goodness.
Make sure your signage is readable from a distance
Attention all those looking to spruce up their storefront — it’s time to make sure your signage isn’t a flop! Nothing is worse for potential customers than not being able to read signage from a distance. Make sure the font is big and bold and the text clear and concise. Maybe add a bit of color or an image to draw in the eye even more! Signage brings in people and keeps them interested, so make sure yours stands out.
Conclusion
Outdoor events are great fun, but they wouldn’t be nearly as successful without some well-placed and effective signage. Luckily, we have a few tips to help you make sure your event goes off without a hitch. By following these simple guidelines, you can create signage that will attract attention, communicate effectively, and leave a lasting impression.
